Pop Fuel — A Merchandiser's Blog
Ideas to sell more at shelf, counter, and checkout
Practical merchandising tips, fixture guides, and retail strategy from the Clip Strip Corp. team.
Point-of-Purchase Displays and Fixtures
A recent visit to a local shop raised a few personal concerns over retail shelf dividers, or – rather – the lack thereof at the point of purchase. They might be unnoticeable to the untrain
4th Nov 2019
Point-of-Purchase Displays and Fixtures
Did you know that the average customer typically makes up their mind about a brand, product or store within 90 seconds of their first encounter? Considering that 62-90 percent of a first impression ca
16th Jun 2019
Point-of-Purchase Displays and Fixtures
The presentation of your business plays a major role in attracting customers.
Amongst the most visible areas of any retail business are the shelves. They are an area of your store that customers pay l
18th Aug 2017
Point-of-Purchase Displays and Fixtures
A Frame: Retail displays that are “A” shaped.
Accelerated Purchase: When a consumer product manufacturer sets a plan in motion to move a product much faster than originally was planned for
12th May 2017
Point-of-Purchase Displays and Fixtures
In-Store Communication is a critical marketing method for brands and retailers alike. After all the efforts to get your customer to the store have paid off and now the responsibility is to make sure t
20th Jan 2017
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