P.O.P. Fuel™ - A Merchandiser's Blog • We'll Help You Sell More At Retail™

Encouraging spontaneous purchases can be one of the ultimate goals of any retailer. It might sound wrong because it is about taking advantage of your customers but the truth is, there’s really … read more

Being successful in business is more than just selling until you have returned your capital. There is a bigger battle that you have to fight your way into; a competition even more complicated to go a … read more

This year has been a good year for many social savvies which paved way to their rise as Youtube bloggers and influencers. Although many of them just want it for the fame and fun, some of them also ha … read more

Loyalty is what makes sure that your customers will constantly and repeatedly buy your brand despite other competitions. However, this loyalty must be maintained and earning it is more than just befr … read more

Due to the rapid advancement of modern technology, more and more traditional businesses has lost their standing in the industry because they are being overpowered by those who are able to engage and … read more