P.O.P. Fuel™ - A Merchandiser's Blog • We'll Help You Sell More At Retail™

A retail store is not so easy to open, as many people think. You have to pick the right location, know how to perfect your products or services and numerous other things to keep track of to ensure the … read more

As a retailer, you are probably very aware of the competition that comes from online stores, like Amazon. With their ability to deliver nearly any product to a person's house, you need to figure … read more

As online shopping is increasing via mobile devices, it's important for retailers to make their store mobile friendly ensuring the easy access to their sites by the potential buyers. Retail stores are … read more

The “Holy Grail” for consumer product manufacturers is getting their products onto the shelves of the popular, major retail chains and before the eyes of prospective consumers. This is muc … read more

Retailers work tirelessly to get the attention of consumers every day. And while some grand efforts like advertisements and offers do help a lot in bringing customers to your shop, sometimes even the … read more