P.O.P. Fuel™ - A Merchandiser's Blog • We'll Help You Sell More At Retail™

Your store’s wall space is prime real estate. There are so many ways to stage wall mounted retail shelving and maximize the use of every possible inch of your store to market your products attra … read more

It’s a sad fact of life that the Holidays bring out the worst in some people. And no. We’re not talking about bad behavior at the family feasting table (although it’s usually on the … read more

The impact of the online shopping revolution has been heavy in some sectors of traditional retail, but it’s heartening to know that almost 80% of consumers still prefer the traditional model. An … read more

Since the 1950s, retailers have appealed to the impulsiveness of consumers. And we all know how impulsive we can be! In the grocery store line, you become hypnotized by the pulp magazines, reaching ou … read more

Anyone who’s ever been in a convenience store knows what a gondola display looks like. Versatile and adaptable, gondolas create more space for merchandise, displaying consumer favorites which ar … read more