P.O.P. Fuel™ - A Merchandiser's Blog • We'll Help You Sell More At Retail™

We’re living in a consumer’s market. When shifts occur in the retail sector, they’re usually driven by a combination of forces, but right now it’s the consumer who’s dete … read more

You’re always keen to grow your retail business. It’s a natural impulse for entrepreneurs to want to reach higher. But retailers are busy people. Between weekend markets and trade shows an … read more

A classic image representing the Holiday Season is that of a child raptly gazing at a window display. Animated by the symbols of the Season, Holiday window displays are beloved by all. Lord & Tayl … read more

Black Friday has long been a Holiday Season shopping staple. But in 2005, it was joined by Cyber Monday, originally intended as a conduit for online retailers to compete for Holiday market share with … read more

They say that small is beautiful. While that may be true, a small retail store can be a challenge in terms of displays. That’s especially true if you carry a broad product range. Small spaces, l … read more