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How to Choose the Perfect Point-of-PurchaseClip Strip® for Your Brand?

How to Choose the Perfect Point-of-PurchaseClip Strip® for Your Brand?

Posted by James R. Santoro on 21st Oct 2025

How to Choose the Correct Point-of-Purchase
Clip Strip® for Your Brand?
1. Define the Product and Packaging Type - Start with what you’re hanging.
  • Lightweight items like candy, trial packs, or sample-size pouches work well on thin plastic or paperboard strips.
  • Heavier products such as bottled beverages, tools, or cleaning supplies often need rigid plastic or metal Clip Strip® Merchandisers.
  • Knowing the product’s weight, packaging style (bag, blister, bottle, etc.), and hole size will narrow the choices quickly.
2. Match the Strip to the Display Environment - Think about where it will be used.
  • Front of shelf / inline displays: Choose clear or neutral colors that don’t block shelf tags.
  • Aisle or endcap displays: Branded or colored strips grab attention and can be printed with your logo.
  • Cooler or freezer environments: Select strips designed for coolers or freezers.
3. Align With Brand Presentation - Clip Strips® are small but highly visible. Choose one that reflects your brand’s image.
  • Premium brands: Use durable, custom-printed strips or metal versions.
  • Eco-focused brands: Choose Eco-Clip Strip® models made with Eco-Pulse™ additive for enhanced biodegradation in landfills.
  • Budget promotions: Go with economical, unprinted white or clear plastic models.
4. Evaluate Mounting Options - Where will the strip attach? Options include:
5. Optimize for Reusability and Sustainability.
  • Reusable plastic or metal Clip Strips® reduce waste andlong-term cost. For temporary programs or short promotions, disposable eco-friendly options may be more appropriate.
6. Ask for Samples or Recommendations - Our advice is always friendly and free! 
  • We’ll Help Match Your Product To The Correct Clip Strip® Merchandising Strip.