P.O.P. Fuel™ - A Merchandiser's Blog • We'll Help You Sell More At Retail™

The level of competition in the market and the changes that are taking place in customer behavior dictate that a retailer gives careful and creative thought in designing the layout of his/her store. T … read more

The presentation of your business plays a major role in attracting customers. Amongst the most visible areas of any retail business are the shelves. They are an area of your store that customers pay l … read more

Even though the battle for customers largely depends on product features and the cost, it's equally important to show a demonstrated care and consideration for the attentions of the customers. While " … read more

The most important asset in a small retail business is the inventory. According to the management, it’s critical to measuring shrinkage, managing costs and improving customer shopping experience … read more

If you are a retailer, the shelf space of your store must be a valuable asset. Retailers use shelf space for multiple purposes: placing products, enhancing visibility & display, allowing an easy c … read more