P.O.P. Fuel™ - A Merchandiser's Blog • We'll Help You Sell More At Retail™

Brick-and-mortar retailers who believe their days are numbered are perhaps jumping the gun. By all accounts, despite the closure of numerous stores by major retailers like Macy’s, traditional re … read more

Many retailers are leery of custom displays, because they perceive them to be an expense their budget doesn’t have room for. They opt for generic items, because they’re cost-effective and … read more

Just because you’re not a Big Box outlet, or a name-brand department store, doesn’t imply that you can’t use the same marketing strategies those guys use. You can. Even though the ma … read more

Sustainability has become the watchword of savvy businesses everywhere. Consumer consciousness of environmental issues has never been more acute. Today’s shoppers want to know that you’re … read more

Every retailer needs to meet the retail challenge and that challenge is more evident in inventory management than in any other facet of retail sales. Balancing the need for an inventory that keeps peo … read more