P.O.P. Fuel™ - A Merchandiser's Blog • We'll Help You Sell More At Retail™

An entirely different retail environment awaits customers as stores reopen after the surge of coronavirus outbreaks which led US businesses down to their knees. With increased health protocols such a … read more

Having abandoned carts is part of an ordinary day even for successful brands. But that doesn’t mean they cannot do anything about it. Abandoned carts mean lost sales so if you want the continue … read more

Increasing the visibility of products within the store should be one of the primary objectives to promote sales of every product. The more curious your customers become, the higher the chance they wi … read more

Unique customer experience and acts of appreciation are some effective ways to gain your customers’ trust. It is what will make you stand out amidst the tight competition. Instead of always foc … read more

There’s no such thing as a perfect product. But through product research, you will be able to validate a product idea and determine whether it stands a chance in the market. It is a very crucia … read more