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Point of Purchase Retail Store Fixtures, merchandising displays, sign holders and frames, hang tabs, display peg hooks, ceiling hanging, display construction and much more...


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Keep Your Display Design Interesting with Regular Changes

# Keep Your Display Design Interesting with Regular Changes

People crave change, which is why there are always new trends appearing. To make the most of this, you need to make sure that your product displays change with the seasons or demands of your customers,

A simple example is using colored price channel strips to mark a season, like using a red one for Valentine’s Day or red and blue on every other shelf edge in July for Independence Day. The tough part for you is making sure that your displays adjust for seasons and preferences but still maintain your brand image.

The best way to refresh the display is via bold or striking colors, surfaces, prints, and silhouettes.

## Changing Graphics on Metal

There are a few ways to create changeable graphics on your displays, including opting for magnetic ones. If you print your graphics right on a magnetic substrate, you will be able to easily replace the graphics whenever needed and still create a polished look.

However, remember that magnetic graphics will need something metal to stick to. If you don't have a metal cabinet or wall to attach magnetic graphics to, you can always use easy-to-remove sticky strips to attach and remove graphics.

## Decals and Clings

Static clings are another great method of easily changing the graphics on your display without having to swap out your display hooks, floor banner stand, or banner hangers. With these clings, the graphics are printed on plasticized vinyl.

They can then be attached to any nonporous, smooth surface through a static charge. Since there isn't adhesive involved, you can easily change them.

However, you can't use them on metal or outside. If you don't plan on changing your graphics too frequently or you want some long-term brand imagery mixed with the rotating graphics, then consider decals that use adhesive. Because they stay in place for a long time, you should only use them for images on objects you plan on using for months on end, such as a slatwall display.

## Other Options for Replacing Graphics

You can also print your graphics on a material that features Velcro® Hook and Loop fasteners on the other side. Velcro® is secure and easy to change, but the graphics will typically pop out a little, creating a 3-D image that not all brands want. If you don't use actual Velcro® brand, consider any generic off-brand hook and loop.

J-channels are also useful by providing a place to insert graphics into channels. The only issue is that they will be even bulkier than Velcro, jutting out slightly from your displays.